Introducing: Our New Brand

As our organization steps into a new era, our team remains dedicated to delivering furniture, housewares and hope into the homes of our neighbors during their time of need.

Just like we support our neighbors as they transition through life, The Furniture Project is experiencing its own transformation. After more than 10 years of exponential growth, we have rebranded our organization with a new logo and website that reflect our commitment to standing in solidarity with our neighbors and connecting them with essential household items that amplify their ability to thrive.

Our new logo is an evolution of our past logo. The rounded corners of the shapes reflect our team's care and compassion balanced with solid elements that illustrate our reliability and dedication to serving our community.

The bright colors represent the diversity within our clients as well as the spectrum of supporters who elevate our work through furniture donations, financial gifts, volunteer hours and partnership. As a low-barrier solution, we make quality furniture accessible to individuals and families living throughout the vibrant neighborhoods within our metro area.

The shapes within the icon form an abstract “TFP” flipped on its side to represent a bird’s eye view of a home with furnishings in place. The icon illustrates the way we customize our support for each client to furnish homes that allow people to thrive, which in turns, builds our community into a better place to live for all.

While we deliver couches, beds and other household items, that is not why we do what we do. Ultimately, we are about taking care of our neighbors and furnishing homes with love and hope. We never know when we might be the person in need of support, so until we are, we are going to provide people with the items they need to live, rest and heal. We know that when every neighbor has what they need to live well, they are better able to contribute to the greater good of our community.
— Drew Gerken, Founder

We continue to see a need to help our neighbors rehouse items that no longer serve them while connecting those gently-used goods with neighbors who can put those pieces to use. As our organization steps into a new era with a new logo and user-friendly website, our team remains dedicated to delivering furniture, housewares and hope into the homes of our neighbors during their time of need.


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Our Partnership with Baxter Subaru